Run every store
from one place.
Crumb pulls sales, invoicing, VAT, labour and your people into one platform — purpose-built for UK Subway® franchisees and synced to LiveIQ, with AI that does the admin so you can see every store at a glance and act before the day is done.
Built around your Subway stores
Syncs with LiveIQ and FreshConnect out of the box — roll up every store or drill into one.
Real-time across every store
Sales, labour and costs update live, so the figure you act on is the one that's true right now.
UK compliance built in
Making Tax Digital VAT, right-to-work and a full audit trail — handled across every store.
Your stores are everywhere.
Your numbers shouldn't be.
More Subway stores means more LiveIQ logins, more invoices and more spreadsheets. Crumb replaces the patchwork with one clear, reconciled view of every store you run.
One platform, every store
Swap a drawer of spreadsheets and a dozen LiveIQ logins for a single source of truth across all your stores.
Numbers you can trust
Sales, costs and labour reconcile automatically, so the figure you act on is the figure that's real.
Less back office, more service
Automate the admin that eats your week and give your managers their evenings back.
Everything it takes to run your stores
Five connected modules, one login. Each works on its own — together they close the loop from till to tax return.
See every till, side by side
Compare stores, channels and dayparts in one view. Watch the day build against a typical trading pattern and know instantly which site needs a nudge.
- Live trading versus a typical day
- Channel and daypart breakdowns
- Per-site league tables and alerts
Supplier invoices that file themselves
Snap a photo or upload the PDF. Crumb's AI reads every line — including your weekly Subway royalty and advertising charges — codes it to the right nominal and routes it for approval, learning your suppliers as it goes. No more shoebox of receipts.
- AI capture by photo or upload
- Auto-coded to the correct nominal
- Approvals and supplier payment runs
VAT that's ready before the deadline
Standard, reduced, zero and reverse-charge are sorted as you trade. Crumb keeps a live VAT position for every period, MTD-ready to export or hand to your accountant.
- Live VAT position per period
- Reverse-charge handled automatically
- One-click MTD-ready VAT export
Labour under control, payroll in minutes
Hours flow in from LiveIQ as the shift unfolds, tracked against sales; build rotas that respect the budget, then run payroll straight from the data — no spreadsheet gymnastics.
- Live labour versus sales (SPLH) from LiveIQ
- Rotas that respect your budget
- Export-ready payroll each period
Every team member, one record
Onboarding, documents, right-to-work and pay details live in a tidy profile for every person — across every store, ready when payroll or a visit comes calling.
- Digital onboarding & right-to-work
- Documents and certifications in one place
- Roles, rates and history per person
Plugs straight into the Subway systems you already run — no rip-and-replace
An assistant that does the admin
AI runs quietly through the whole platform — reading your Subway invoices, watching every store and answering in plain English — so the busywork is done before you get to it.
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Reads & codes invoices
Pulls every line from a photo or email, assigns the right nominal and learns your suppliers.
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Flags what's off
Spots duplicate invoices, price rises, unusual labour and VAT mismatches before they cost you.
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Forecasts the day
Projects sales and the labour you'll need from each store's own trading history.
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Answers in plain English
Ask about any store or period and get a straight, sourced answer — no report-building.
From four tools and a spreadsheet to one clear view
Live across your stores in three steps
Connect your stores
Add each Subway store and your suppliers. We sync LiveIQ, map your nominal codes and bring your history across.
See every store
Sales, costs, labour and VAT line up automatically in one dashboard from day one.
Act with confidence
Spot the outliers, approve the spend and run the payroll — across every store, before close.
We run Subway® stores ourselves. The numbers we needed lived in four systems and a very tired spreadsheet, and nothing agreed with anything else. Crumb is the tool we wished we had — every store, every cost and every person in one honest view.
Simple pricing that scales with your stores
One platform fee, plus a small monthly fee for each store you run. Every module is included — no setup fees, no per-user charges, no lock-in.
- Sales & LiveIQ, invoicing & VAT, labour, people and dashboards
- Every store and every company under one login
- Making Tax Digital-ready VAT, unlimited users, ongoing support
Tell us how many stores you run and we'll send your exact monthly price — no card, no obligation.
Let's size up your stores
Tell us how many Subway stores you run and what you're using today. We'll put together pricing that fits, and show you Crumb on your own numbers.
- Pricing that scales with your stores
- Guided onboarding, syncs with LiveIQ
- Accountant and bookkeeper access included